Over 100 visiting Pakistani businessmen on Saturday had a taste of the intimacy sparkled by the festival of colours as they played Holi in New Delhi, promising to take the growing relationship between the two countries beyond trade and economy.

"Playing Holi here is truly overwhelming. The experience is simply moving. We have been coming to India on trade visits and have explored the enormous opportunities to enhance bilateral trade," said leader of the visiting Pakistani delegation for the grand 'Made-in-Pakistan' show, Sheikh Maqbool Ahmed at a 'Holi Milan' organised by their local hosts FICCI.

Exulted by the vibrancy of the festival, Ahmed, whose face was smeared with colourful 'gulal' (crimson-coloured powder), said: "The event will prove to be a boost to the increasing friendship between the people of the two countries," Ahmed, vice president of Federation of Pakistan Chambers of Commerce and Industry, was speaking to reporters in an emotion-choked voice at the 'Milan'.